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Influencer Marketing Foundations

Learn how to expand beyond paid social ads and leverage influencer marketing to drive user acquisition

Course outcomes

  • Understand the landscape of creator platforms and determine the right fit for your product.

  • Learn how to source and recruit influencers to grow your product.

  • Expand your influencer programs beyond just paid sponsorships to affiliates, whitelisting ads, UGC, advisory boards, and ambassadors.

  • Measure the impact of influencer marketing initiatives.

Course outcomes

  • Understand the landscape of creator platforms and determine the right fit for your product.

  • Learn how to source and recruit influencers to grow your product.

  • Expand your influencer programs beyond just paid sponsorships to affiliates, whitelisting ads, UGC, advisory boards, and ambassadors.

  • Measure the impact of influencer marketing initiatives.

Course outcomes

  • Understand the landscape of creator platforms and determine the right fit for your product.

  • Learn how to source and recruit influencers to grow your product.

  • Expand your influencer programs beyond just paid sponsorships to affiliates, whitelisting ads, UGC, advisory boards, and ambassadors.

  • Measure the impact of influencer marketing initiatives.

Who this course is for

This course is for marketing and growth teams who are looking for their next big distribution channel with influencer marketing and want to understand how to get started or expand their current influencer programs to drive more users and revenue.

This course is not meant to be a tactical workshop on negotiation strategies, specific tools, or offer recommendations on individual influencers to work with, but instead provide the foundational strategies and checklists to help you build the channel from scratch for your business.

Who this course is for

This course is for marketing and growth teams who are looking for their next big distribution channel with influencer marketing and want to understand how to get started or expand their current influencer programs to drive more users and revenue.

This course is not meant to be a tactical workshop on negotiation strategies, specific tools, or offer recommendations on individual influencers to work with, but instead provide the foundational strategies and checklists to help you build the channel from scratch for your business.

Who this course is for

This course is for marketing and growth teams who are looking for their next big distribution channel with influencer marketing and want to understand how to get started or expand their current influencer programs to drive more users and revenue.

This course is not meant to be a tactical workshop on negotiation strategies, specific tools, or offer recommendations on individual influencers to work with, but instead provide the foundational strategies and checklists to help you build the channel from scratch for your business.

Influencer Marketing Foundations

Learn how to expand beyond paid social ads and leverage influencer marketing to drive user acquisition

Influencer Marketing Foundations

Learn how to expand beyond paid social ads and leverage influencer marketing to drive user acquisition

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